Facebook boost vs. Ads Manager
Monday, 16 May 2022
The odds are that your current and would-be customers are on social media. More specifically, on Facebook which boasts a whopping 2.91 billion active users. That’s 350 million more users than YouTube, the social media platform that is runner up (Kepios analysis). So, if you want to connect with customers and showcase your products and
- Published in Digital Marketing
SEO – What has changed over the years?
Tuesday, 26 April 2022
If you want to be king of the SERPs (search engine results pages) and increase your visibility for current and potential customers, you need to utilise SEO (search engine optimisation) tactics to get noticed and drive traffic to your website. But what is SEO and how has it changed over the years? On 6 August
- Published in SEO
Lilfordia School Google Customer Success Story: Thriving in an online world with Google Workspace
Monday, 25 April 2022
How do institutions keep their heads above water in the midst of Covid, power failures, missing documents and information and inadequate sharing mechanisms? If institutions could have a nervous breakdown, Lilfordia would have been on the brink. However, there is always a light at the end of the tunnel and in this case, GPS Online
- Published in Cloud Solutions
Why Do I Need Radmarc For My Business?
Monday, 28 March 2022
Hackers are continually seeking new tactics and ways to exploit corporate names and domains to deceive employees, customers, and partners, mostly through phishing emails, which is a big cybersecurity issue. DMARC becomes a crucial option for enterprises in this environment. To begin, DMARC stands for Domain-based Message Authentication, Reporting, and Conformance. To put it another
- Published in Hosting
Our Partner, Radical Cloud Solutions, is a Rising Star!
Thursday, 03 March 2022
Looking back over the last two years, it’s fair to say that life has been kind of tumultuous. All across the world, people have been made to adapt to a new way of living, managing their businesses, doing their jobs, and running their households. All this, whilst simultaneously doing their best in staying sane (and
- Published in Cloud Solutions
What To Look For In A Fibre Service Provider
Friday, 25 February 2022
Choosing the correct fibre bundles might be the difference between saving a lot of money on data and squandering a lot of money on dodgy agreements. As a result, it’s critical to keep an eye out for low-cost options. This does not imply that you should settle for a lower-quality internet connection. Choose a connection
- Published in Cloud Solutions
Google Workspace vs. Microsoft 365: Which One Is Better?
Monday, 21 February 2022
Microsoft Office was the unchallenged leader of the business technology market for a long time. It all seemed promising until Google released Docs and Sheets, which transformed it into a viable alternative for most organizations. Looking at them both today, these powerhouses’ software and functionality have substantially improved. This, however, makes the choice between Google
- Published in Cloud Solutions
Google Customer Success Story Motorland Klerksdorp: Using Google Workspace to stay on the safe side of the law
Wednesday, 12 January 2022
Looking for safer alternatives How can we make sure we’re abiding by finance and insurance laws, in addition to the POPI act, while our documents are being kept on local hard drives? Motorland Klerksdorp was left asking this question when the threat of commercial theft brought about doubt in the safety of their equipment and
- Published in Cloud Solutions
7 Reasons Why Webmail Is Better Than Desktop Email
Friday, 17 September 2021
The number of people who use email will rise to 4.6 billion by 2025 from the current 4 billion users. Nearly 1.8 billion of the 4 billion people use Gmail. This not only demonstrates webmail’s increasing popularity, but it also hints at online email eventually surpassing desktop email clients as the preferred alternative. Use yourself
- Published in Hosting
Cloud Server Reliability
Friday, 10 September 2021
Think about shifting your company to the cloud? If you’re wondering whether it’s the right move to make, the right response is “yes”. Using the cloud would put you in the company of many other businesses across the world. It’s estimated that the cloud will handle 94 percent of the internet’s workload by 2021, according
- Published in Hosting
Ransomware: Don’t Be A Victim
Friday, 10 September 2021
2021 was hardly underway, and already, ransomware was making headlines. As a result, you may have heard of ransomware attacks on large businesses and government institutions. Being kept hostage until you pay up is a serious problem, but it’s also scary. Learn about ransomware’s variants, how it’s transmitted to your computer, and how you can
- Published in Hosting
Lightspeed: The Only ePOS You Need
Wednesday, 11 August 2021
Before diving into all the advantages of Lightspeed ePOS system, let’s first explain what a POS system is. You might be surprised to learn we are exposed to them every day. Whenever we make in-store purchases or eat out at a restaurant, a POS system is there, running in the background. In dealing with customers,
- Published in Cloud Solutions
Scalable and Efficient Data Pipelines
Monday, 12 July 2021
Machine learning applications, big data analytics, and data science deployment in the real world, only accounts for 25% of the total work involved. 50% is allocated to readying data for analytics and machine learning purposes, and the leftover 25% goes towards making the insights and conclusions drawn from models easily absorbed in a large scale.
- Published in Cloud Solutions
eCommerce Website Migration Made Easy
Wednesday, 20 January 2021
eCommerce businesses are ever-evolving. This means that the platform you may have chosen at the beginning of your website journey may need to change. At GPS Online, we understand the importance of making sure that the migration process is seamless and there is no data loss. We have successfully migrated websites to and from a
- Published in Cloud Solutions
10 Reasons Why You Need A Digital Marketing Strategy
Wednesday, 18 November 2020
We all have big ideas and goals for our business offerings, but how are you going to execute them effectively, with ROI metrics in mind? Without a digital marketing strategy, how are you going to effectively monitor your efforts and know what and what isn’t working? You need a starting point. You need a base.
- Published in Digital Marketing
Digital Marketing Strategy : Ultimate Guide 2021
Friday, 18 September 2020
You know that you need a digital marketing strategy, but you might be unsure or overwhelmed by the prospect of how to go about collecting all the necessary information needed. Before we get into the steps, let us ask ourselves this first: what is the purpose of a Digital Marketing Strategy? Why Create A Digital
- Published in Digital Marketing
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